A cookie is a small amount of text that can be given to your browser by a web server at the same time as a page. Often a cookie will be a unique identifier. Your browser settings determine whether the cookie is accepted or discarded. If accepted, the cookie is passed back to the same web site whenever another page is requested. Without cookies, the web server will think you are a new visitor every time you request a new page.
Some cookies help us to enhance our web site by showing us which pages are engaging and which are not. Other cookies result from the embedding of useful content (such as the company stock price) from third parties (e.g. the NYSE Euronext stock exchange).
What to do if you don’t want cookies to be set
It is important to realize that you can configure your web browser to reject cookies, but in doing so, some web sites that depend upon cookies will not work properly.
There are many resources about cookies where you can find out more. In addition to that provided by the Help option of your desktop-based web browser, BBC WebWise provides a good introduction, and AllAboutCookies provides a comprehensive overview. An internet search will find many more resources.
Types of cookie
When you visit the Hybrid Software Group web site, you will encounter cookies that originate from our web site (first party cookies) as well as cookies that originate from the web sites of third party content embedded in our web pages (third party cookies)
First party cookies
First party cookies are ones that are set by our own web site, hybridsoftware.group.
The cookies that Hybrid Software Group set enable us to understand how our visitors are using our web site, from which we are able to propose improvements. These cookies are processed by Google (Analytics) and Mouseflow and AddThis, who then produce web site use reports for us. Details of these cookies are found below.
Some people might be concerned about the use to which this information is used by the companies that provide us with reports. Google provide a tool for opting out of their Analytics program. Similarly, you can disable Mouseflow on your browser. You can also opt out of having information collected by AddThis (scorecardresearch.com).
In addition, a first party cookie ("cookieconsent") is set the first time a Hybrid Software Group web page is browsed, which indicates whether implied consent (as a result of reading the cookie notice) or whether explicit consent (as a result of accepting the cookie notice) has been given.
Third party cookies
Third party cookies are ones that are set by the web sites of other organisations that provide content that is embedded in the pages of the Hybrid Software Group web site.
Hybrid Software Group routinely embeds content from Euronext (current stock price), SlideShare (PowerPoint-like presentations), Wufoo (feedback forms) and YouTube (videos). Unfortunately, Hybrid Software Group has no control over whether embedded content sets a cookie on your browser or not, short of avoiding embedded content all together. Fortunately the controls in your web browser can easily be used to reject 3rd party cookies.
Cookies and advertising
1st and 3rd party cookies are often used to help to target web browsers with advertising that is supposed to be more relevant. To individually opt out of the different advertising networks would be tedious and impractical. However, a blanket rejection of cookies will also disable useful functionality in many web sites. To overcome this problem there are tools that you can use.
Your Online Choices
AdBlock Plus and Ghostery
Instead of trusting advertisers to honor your opt-out preferences, it is possible to install browser plugins/extensions that manage the automatic acceptance or rejection of cookies and hiding of adverts, based upon blacklists and your own preferences. AdBlock Plus and Ghostery are two, popular examples of this approach.
List of cookies
These are the cookies that you might encounter when browsing web pages from Hybrid Software Group. This list was compilied on 3 December 2014.